September 12th 2010 |
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The London Long Copy Challenge
Got an email from the folks at CBS Outdoor, advertising agency. They are running a competition to demonstrate that long copy is not dead in tube ads!
All you need to do is provide long copy for a tube ad. I suppose when you think about it, long copy is good for a poster on a tube platform because you often find yourself staring at posters when waiting on a train because you have nothing else to look at, and you have time to read it. More info below. Related Links The London Long Copy Challenge CBS Outdoor Posted in categories Events Transport Post URL http://londontownblog.com/posts.php?post=69 |